iPhone 5 Pop Up at the O2 London

Customers queued from early morning to be one of the first people in the UK to snap up the new iPhone 5 from the top of the iconic landmark.  And the first in line got a phone with a spectacular 360 degree view of London as the sun rose slowly over London.

iPhone 5 Launch at the O2 London

Only on O2

Created to mark the launch of Apple’s newest handset, “Pop Up at The O2” is aimed at making buying the new iPhone 5 as memorable as possible for Apple fans.

Wearing safety harnesses, eager customers climbed the fabric walkway – suspended 52 metres above the ground – to reach the unique shop open for business on top of the viewing platform.

The new iPhone – with its larger screen and thinner body – goes on sale in all O2 stores today nationwide.

iPhone 5 Launch at the O2

O2 customers lining up in a long queue as they are about to get their hands on to the brand new iPhone 5 after it was launched this morning throughout the UK and worldwide.

Helen Squires, from Liverpool, one of the first O2 customers to buy the phone today Up at The O2, said: “Being one of the first to get my hands on the new iPhone is one thing, being able to get it from the top of The O2 has been mind-blowing.  I’m no stranger to queuing but I’ve never waited before in a line so high or with such a view.  It’s made the experience even more of an adventure.”

We were at the O2 yesterday and the staff at the 02 phone store couldn’t have been more helpful – with Omar re-charging my severely depleted iPhone 4S battery. If you are at the O2 take a look at the Nissan Innovation Station – driving games, interactive motion sensor screens and record yourself for posterity.

http://www.o2.co.uk/iphone

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