Lexus Launches ES Saloon With The World’s First Advert Written By Artificial Intelligence

In the same spirit of daring technical achievement that delivered the Lexus Hoverboard, the film’s storyline and script are wholly sourced from an AI, built by technical partner Visual Voice in collaboration with The&Partnership, and with support from the IBM Watson suite of AI tools and applications. The 60-second feature, Driven by Intuition, is directed by […]

Lexus SUV landing at 5th Floor Harvey Nichols

Harvey Nichols are hosting a special Winter Garden on the Fifth Floor Roof Terrace in Knightsbridge from now to the end of January to mark the launch of the sleek new Lexus RX luxury SUV. There’s a limited edition Japanese-themed cocktail and snack menu inspired by omotenashi – the Japanese principles of welcoming hospitality. I am looking forward to […]