According to The Global Social Video Equity Top 100 Report powered by goviral, there are few brands that hit upon a magic formula. The starting point for the survey is the comprehensive Interbrand top 100 list which values brands as a social concept and looks at how brands were using social video to connect with their audiences. Whilst content remains king, distribution is […]
Red Bull Tops Social Video Charts
Filed Under: Blog, News, Social Media Tips Tagged With: chart, Disney, Felix Baumgartner, goviral, Mads Holmen, Red Bull, social video, Top 100 Brands
Social Video is the Fastest-growing Ad Format Online
Video is the fastest-growing ad format online, and social sharing capabilities are helping that growth by allowing users to act as curators and promoters, passing appealing videos to a larger and larger audience of network connections. eMarketer estimates US advertisers will spend $3.1 billion this year on video ads, up from $2 billion in 2011. […]
Filed Under: Blog, Social Media Tips, Tech & Apps Tagged With: Ad, Advertising, automotive, English-speaking, social, social video, social video ad viewership, Superbowl, video