Introducing NEW Vaseline Toilet Roll
Vaseline Pure Petroleum Jelly has been a long-standing favourite to help soothe and protect skin among families for generations. And now, everyone’s favourite brand is ‘abutt’, ahem, ‘about’ to enhance the daily, ‘bog standard’ bathroom routine with the launch of an exciting new product offering that is set to put a squeeze on the competition and shake up the toilet roll market.
Introducing: Vaseline Pure Petroleum Jelly enriched Toilet Roll
Designed to give your tusch better moisturisation and protection, each sheet is enriched with 100% Vaseline Pure Petroleum Jelly to work naturally with skin to help it rebuild moisture and renew itself. So now, thanks to Vaseline, with every visit to the powder room you can guarantee that your bottom is also kept in tiptop condition and left feeling smooth from cheek to cheek.
Set to perk-up toilet experiences up and down the country the 2-pack Vaseline Pure Petroleum Jelly toilet roll (RRP £1.99) will be hitting the toilet roll aisle in a supermarket near you from early April. Visit facebook.com/Vaseline to find out more.
Mariana Ranken, Vaseline Assistant Brand Manager said: “As a brand loved by millions, it’s our job to shift boundaries and engage shoppers with new, exciting choices. Consumer research shows that the toilet tissue market has hit a bum note, with buyers wanting more than the bog standard toilet rolls available on shelf. As a result we’re excited to announce the development of a brand new Petroleum Jelly enriched variant!”
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