See how important social is in SEO – backlinks are still SEO gold but social signals are as strong as ever. http://www.searchmetrics.com/en/white-paper/google-ranking-factors-us-2012/
Google Ranking Factors
Filed Under: Blog, News, Social Media Tips, Tech & Apps Tagged With: algorithm, backlinks, Google Ranking Factors, SEO, social, Spearman's rank correlation coefficient
How to Create an Amazing Facebook Page for One Billion People
Here’s a few social media tips on how to build a great Facebook page for your business. With the less cluttered News Feed Facebook is rolling out in March 2013 there’s even more chance to build richer content and experience for your business. Some recent Facebook statistics 2 billion likes and comments on a daily […]
Filed Under: Blog, News, Social Media Tips Tagged With: affinity, algorithm, apps, CPC, CPM, EdgeRank, engagement, Facebook, manage social media, manage your social media, Milestones, packages, Pin Stories, Profile Picture, shinesquad, social media tips, social@ogilvy, split testing
How a Google Search Works
Google’s algorithm uses more than 200 signals — including freshness of content, URL and title of a webpage, words on a webpage and quality of content on a site — to decide which pages are most relevant.
Filed Under: Blog, News, Social Media Tips, Tech & Apps Tagged With: algorithm, content, Google, Search, URL