The Next 5 Billion: Technology Leaders Launch Partnership To Make Internet Access Available To All

Mark Zuckerberg, founder and CEO of Facebook, announced the launch of, a global partnership with the goal of making internet access available to the next 5 billion people. Today, only 2.7 billion people – just over one-third of the world’s population — have access to the internet. Internet adoption is growing by less than 9% […]

“Feeling Better But Doing Worse” The Positive and Negative Effects of Facebook Self-Presentation

In a recent study by Routledge Journal’s Media Psychology, entitled “Feeling Better But Doing Worse: Effects of Facebook Self-Presentation on Implicit Self Esteem and Cognitive Task Performance,” author Catalina Toma Ph.D. uses self-affirmation theory to make predictions about the effect of Facebook profile self-presentation on two psychological outcomes: users’ self-esteem and performance on a cognitive […]

Facebook News Feed 2013 – Goodbye Clutter?

From this in 2007 to this in 2013 Richer visual and story-driven content, Zuckerberg says that News Feed has primarily become about visual content. More than half of the News Feed has become about photos. The amount of content from Pages has also increased, from less than 20 percent to close to 30 percent. Rolls […]

Doddlr – A Social Future Without Walls or Timelines?

Shinesquad creative media agency in London was asked to make the launch video for Doddlr –  the social aggregator for the individual. Founded by young entrepreneurs Sai Eccles and Jack Halstead, Doddlr is a new web service that allows users to access all their social networks and emails through one simple dashboard. Users can connect […]

Hound-Friendly Hotels from MORE TH>N Official ‘Bucket List for Dogs’

Why should YOU have all the fun? There’s one member of the family that will really appreciate a treat, and is guaranteed never to ask ‘are we there yet?’ From today’s launch of The Official Bucket List for Dogs from MORE TH>N Pet Insurance on their Facebook page with over 25,000 fans and an online guide to pet-friendly […]

Are You Missing Out on Social Media Marketing?

Are you missing out on great opportunities that your competitors are exploiting? Over three-quarters of UK brand managers believe content marketing is an important area of focus, but less than half have developed a clearly-defined strategy for this channel. According to a poll in Content Marketing Survey Report by Econsultancy, October 2012 – 83% of brand managers used […]

How to Create an Amazing Facebook Page for One Billion People

Here’s a few social media tips on how to build a great Facebook page for your business. With the less cluttered News Feed Facebook is rolling out in March 2013 there’s even more chance to build richer content and experience for your business. Some recent Facebook statistics  2 billion likes and comments on a daily […]

Topshop has the Largest Ever Online Audience

Topshop has reached the largest ever online audience with a live streamed show; by 16.45pm GMT over 2 Million people had tuned in over 100 countries, across multiple platforms and devices – well over 200 million people were exposed to images and content from the show – primarily because of innovative technology developed in partnership […]

Topshop Takes Oxford Street Store to Global Audience

  Topshop has developed its most advanced immersive and engaging social experience for its Topshop Unique Spring Summer 2013 London Fashion Week show. For the first time ever viewers will be able to ‘customise the catwalk’ giving users the ability to change the colour of selected key looks and accessories and share them the moment […]

Bloom Gin Pop Up Bar

We’ve seen some sights in Soho over the years but never a field of ‘pick your own’ strawberries, bales of hay, country birds in hats and bottles of delicious Bloom Gin. For a few days only, Bloom Pop-Up Gin Bar  is at 47 Beak Street, London W1F 9SE from 12 – 8pm for free tasting of Bloom […]