This autumn Harrods sees the expansion of its accessories department, which will cover over 40,000 square feet of retail space and extend from four to eight rooms. The Luxury and Designer Accessories rooms at Harrods signify a new chapter for the store, and are set to dominate both the Lower Ground and Ground Floors – creating one of the largest accessory offerings in Europe.
The Ground Floor Luxury Accessories rooms will be dedicated to large mono-brand boutiques from leading international brands. These rooms will be home to handbags, scarves, jewellery, watches, technology cases, wallets and more, alongside a large selection of exclusive designs and services, including Ferragamo’s made-to-order offerings and Louis Vuitton’s monogramming.
Every boutique is a true reflection of the brand, represented with shopfits that allow the customer to become totally immersed in each label.
Luxury Accessories 1 houses Chanel and Louis Vuitton flagships; Luxury Accessories 2 houses Gucci, Prada and Bottega Veneta and Luxury Accessories 3, due to be completed in November, will have the first global Tom Ford accessories boutique, alongside Hermès and Dior. Luxury Accessories 4 (Egyptian Room) and 5 house the leading international labels, while on the Lower Ground Floor, Luxury Accessories 6 (Egyptian Room) will play host to Harrods’ exotic offering with unique designs from Zagliani, Lana Marks, Analeena, Maia N and Ethan K, alongside luxury contemporary brands including Victoria Beckham, Pucci, Christian Louboutin and Reed Krakoff. Additionally, Coach will open in October with an exclusive line of exotic pieces and bespoke services.
New brands to Luxury Accessories for AW12 include Stella McCartney, Coach, 3.1 Phillip Lim, Pierre Hardy and Rochas. On the Lower Ground Floor two new rooms, dedicated to designer accessories, will open. These will champion contemporary labels, diffusion lines and independent designers and will feature handbag, jewellery, watch and smaller accessory brands. New labels include Acne, Jerome Dreyfuss, MCM, Pierre Balmain, Pauric by Pauric Sweeny and Tila March, while DVF, McQ, Tory Burch and See by Chloé open their very first dedicated accessory boutiques.
A bespoke belt bar will also be available from Elliot Rhodes, where customers can choose from an array of leathers and exotics with buckles of varying styles to customise design a unique purchase.
Simon Longland, GMM Accessories at Harrods, comments: “The launch of the new accessory rooms at Harrods addresses the ever-increasing demand from our customers for an even greater offering of unique and luxurious, investment pieces.Quite simply, this significant investment heralds Harrods as the number one destination for luxury accessories.”
In celebration of the opening of the Designer Accessories rooms at Harrods, leading contemporary labels have created exclusive styles for Harrods.
BRAND LISTS:
LUXURY ACCESSORIES: 3.1 Phillip Lim, Alexander McQueen, Analeena, Anya Hindmarch, Balenciaga, Bottega Veneta, Burberry, Céline, Chanel, Chloé, Christian Louboutin, Coach, Dior, Dolce & Gabbana, Ethan K, Fendi, Givenchy, Gucci, Hermès, Jimmy Choo, Lana Marks, Lanvin, Loewe, Louis Vuitton, Maia N, Marc Jacobs, MCL, Miu Miu, Mulberry, Nancy Gonzalez, Pierre Hardy, Prada, Pucci, Reed Krakoff, Rochas, Salvatore Ferragamo, Stella McCartney, Tod’s, Tom Ford, Valentino, Victoria Beckham, Zagliani
New for SS13: Proenza Schouler.
DESIGNER ACCESSORIES: Acne, Aspinal, Bracher Emden, Cambridge Satchel Co, DKNY, DVF, Elliot Rhodes, Jerome Dreyfuss, Longchamp, Lulu Guinness, Maison du Posh, Marc By Marc Jacobs, MCM, McQ, Michael Kors, Michael by Michael Kors, Love Moschino, Pauric by Pauric Sweeny, Pierre Balmain, See by Chloé, Tila March, Tory Burch, Vivienne Westwood.
New for SS13: Paul Smith, Rebecca Minkoff, Sophie Hulme.
LUXURY JEWELLERY & WATCH BRANDS: Alexis Bittar, Bex Rox, Burberry, CK Calvin Klein, Deepa Gurnani, DKNY, Emporio Armani, Fendi, Gc, Holy 8, Marc by Marc Jacobs, Michael Kors, Miquella, Tory Burch, Toy Watch, Versus for Versace, Vivienne Westwood.
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