The UK’s fastest growing yoghurt business The Collective is launching Britain’s first ever beetroot yoghurt with a daring root vegetable limited edition.
Traditionally pre-cooked, pickled and served with salad, The Collective is providing Brits with a completely innovative way to enjoy this versatile vegetable. Its striking, deep purple colour and rich earthy flavour produces a unique yoghurt unlike anything else available on supermarket shelves in the UK.
A double layer of sharp, fruity compote made with a blend of naturally sweet beetroot juice and tangy British blackcurrants are folded through The Collective’s signature thick and creamy gourmet yoghurt.
Free from any artificial colours, flavours or preservatives, and suitable for vegetarians or those with gluten-free diets, the yoghurt is packed with live cultures and contains just 5% fat.
In 2013 The Collective created the UK’s first alcoholic yoghurt with its Raspberry & Amaretto Limited Edition.
The Collective’s new Blackcurrant & Beetroot edition is available nationwide from Waitrose, Ocado, Wholefoods, Nisa and Booths, with an RRP of £1 per 150g pot.






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